The Swollest Generation grows up — and their taste for luxury now extends to their workout
More than a great workout, zoomers and millennials are looking for exclusive fitness communities—and they're willing to pay a premium.
Discourse
America's unhinged real estate market is driving down the birth rate
If America wants to increase its birth rate, then it needs to make housing more affordable. That requires building homes quickly and cheaply.
Was Jeffrey Epstein, superconnector of the rich and powerful, a spy?
People who've seen the Epstein files say nothing in them backs up one of the biggest conspiracy theories about disgraced financier Jeffrey Epstein.
Parents of college kids are getting unhinged in their group chats
Gen X parents are terrified to let their Gen Z kids grow up, even as they head to college. Here are the group chats to prove it.
The dark side of the Shroom Boom
Psychedelic medicine is booming. Will it heal trauma, or create even more?
The summer's hottest drink is also a recession indicator
The Spaghett, a combination of cheap beer and Aperol, signals weaker consumer spending, which could push the economy into a recession.
Inside the $10 billion boom in psychedelic medicine
Psychedelic medicine is booming. Will it heal trauma, or create even more?
Dating is a nightmare. Whisper network apps won't save us.
The viral app Tea asks women to rate dates and share "red flags." It may make dating more of a minefield.
Companies love trapping people in subscriptions. Savvy consumers are fighting back.
Companies love trapping people in recurring subscription payments. Savvy consumers are using free trials to fight back.
America's next big land grab is already here. Homebuyers could be the winners.
"Land bankers" are buying billions of dollars' worth of real estate and setting the stage for a homebuilding boom — and cheaper home prices.
The metamorphosis of Sequoia's Shaun Maguire: 'Never back down.'
Sequoia partner Shaun Maguire shocked many when he called Zohran Mamdani an "Islamist." He says he's only just getting started.
America's terrible tariffs could actually be a huge win for Canada's economy
Trump's tariffs are causing short-term pain for Canada's economy. But this may finally be the wake-up call America's neighbor to the north needs.
From toys to TVs, return fraud is running rampant
Whether it's sending back broken items or claiming a package never arrived, Americans are committing return fraud at Amazon and other retailers.
Exclusive
Inside the horrifying business of returning Ukraine's dead soldiers
Meet the 23-year-old investigators tasked with finding Ukraine's missing soldiers. (This story contains graphic descriptions and photos.)
The ultimate summer status symbol on Wall Street isn't a house in the Hamptons — it's a golf shirt
Finance guys on Wall Street are sizing up each other's golf shirts this summer as they've become the ultimate casual sign of success.
Turns out spending hours playing Minecraft could help you land a tech job
Minecraft, the world's most popular video game has inspired a generation of entrepreneurs.
The hot new MBA hustle: 'I will never work in a corporate job ever again.'
Millennials' hottest new career pivot: ditching the corporate grind to run unsexy small businesses.
Shaun Maguire, Zohran Mamdani, and venture capital's extreme new 'fame game'
It's not just Shaun Maguire. Venture capital has entered a new extreme of the 'fame game'
Trump is throwing a wrench in group travel this summer
Anxieties about Trump's border policies are throwing a wrench into travel plans for couples and families with different immigration statuses.
The millennial dad paradox
Millennial dads spend much more time with their kids than their boomer parents, but they're still struggling to break the breadwinner stereotype.